There is a big problem we often face in today’s workforce, and it might not be what you think. Deloitte completed a large study and found that a full 88% of employees don’t have passion... View More
In an industry alert released on September 18, the United States Postal Service announced that it would be applying a network patch to their servers. This patch would affect the users of the Business... View More
While print-related conferences happen year-round, the prime show season for print service providers is right around the corner. As you rush to register for PRINT 19 and PRINTING United... View More
Markets constantly change. That means businesses need to be constantly adapting to new trends, competitors, and environments. That adaptation also means making decisions. Historically, calculating the
Companies in the printing and mailing business have a problem. To potential clients, organizations like these all look the same. Customers expect anyone they entrust with their transactional... View More
Over the last couple of years, analysts and vendors have written much about workflow systems. Software vendors refer to these solutions as dashboards or integration platforms. This is software... View More
A commonly asked question by businesses of all sizes is: Does direct mail marketing really work? Online marketing has dominated the world and has, to some extent, replaced traditional forms of adverti
I remember when I first started to learn the basics of mail and, later, about the advantages of transporting mail pieces for entry at destinations closer to where the mail pieces would be delivered in
Seamless Acceptance is designed to streamline the verification, acceptance, payment, and induction of mail. This program has benefits for both mailers and the USPS. Many mailers have adopted S... View More
Unless you are truly “off the grid,” you’re living in a tech world with the rest of us. You’ve probably got personal experience with online banking, shopping, ride sharing, social... View More
Informed Visibility (IV) was launched in early 2018 to provide near real-time reporting data within the mail stream for both the Postal Service and the mailing industry. The Postal Service’s... View More
I’ve been attending industry events and conferences lately, covering various aspects of the document industry, including transactional print, commercial print, and mailing. While the... View More
During Postmaster General Megan J. Brennan’s keynote address at this year’s National Postal Forum (NPF), she spoke about digital’s potential and the Postal Service’s commitment... View More
Inkjet is a mature technology that began as a solution to mark cartons, add addressing information to marketing mail, and spray variable data on to offset print. In the early days, the print qua... View More
Direct mail has long been the workhorse of direct marketing, but in our mobile-centric world, digital marketing channels often take center stage. Choosing the correct marketing channel for your... View More
We have all heard that people decide to open a mail piece in less than two seconds. So, how do you ensure your envelope is opened while qualifying as an automation-compatible mail piece? Try goi... View More
Despite the rise of digital marketing, there’s still no substitute for a deftly executed marketing mail campaign. Especially when you consider that marketing mail typically generates a response rate
After months of silence on questions related to the potential US withdrawal from the Universal Postal Union (UPU), the USPS finally provided some information at the MTAC Membership Assembly on... View More
Everyone has a different idea about the impact of undelivered mail. Most times, the estimates are way too low. The cost of paper, ink, and wasted postage is just the start, so I prefer to look a... View More
Print and mail operations use tracking systems like automated document factory (ADF) software to monitor and record work as it processes through the shop. These systems are particularly importan... View More